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Jalpak Travel Agency

6 Keys to Success When Building Mobile Apps


A lot of people can come up with some great ideas and they want to bring them to life in the form of apps. There are so many apps out there, but those that are on the top will often get installed, leaving others in the dust. If you want your app to become successful, you need to know what to do. Here are some keys to success when it comes to building mobile application development:

1. See if Your App Idea Makes Sense

Just about anyone can come up with a lot of app ideas, but most of them do not make sense when it comes to the market’s perspective. You see, you have to validate your ideas first in the sense that it can serve the customers better. Does it offer a good value proposition? Does it cater to the needs of the common man? Does it provide practical utilities? You can only answer those questions by doing some market research. See if your idea comes up in the search results in certain app stores and find out if it is a popular one. If it is, learn more about similar app ideas so that you can craft one that is much better than the competition.

2. Hire the Best Development Team

If you want your app idea come to fruition, you have to hire a team of developers to help you. Now, it is best that you hire a mix of junior and senior developers and here is why: If you hire mostly newbies, it will take a lot of time and the end product might not be the one you’re looking for. If you hire mostly senior programmers or people who have been in the industry for quite a while, you will have to pay a lot more, which is not possible for a small business or the common folk. That is why you seek developers with a good mix and asks the right price while also ensuring that the end application is up to par with your standards.

3. Choose Which Platform You Use for Deployment

There are currently two popular mobile operating systems out there: Android and iOS. Since this is your first app, you have to decide on only one platform first because it will be much costly if you have a cross-platform application. Research and see if going on one side is more beneficial for your app idea than the other. Look for similar apps and see if it is thriving on a particular platform or not.

4. Build an Optimized App

If you look at the top apps in the Playstore and App Store, you will find that they’re well- optimized for faster loading speeds and an overall optimal user experience. You should also do the same. Tell your developers that you want a nicely designed app complete with all of the features and it should be optimized for speed as well.

5. Put a Compelling Description on the Page

Once you’ve launched your app, you will be given your own separate page for people to look at. To help increase your downloads, you have to put some information about your application, making sure that it is as descriptive as possible. Doing so will allow potential customers to know what your app is all about. Also, it helps that you put your contact information like your own phone no. or email address so that
they can contact you directly.

6. Market Your App

One of the reasons why one app is so much popular than the other is that the more popular app was launched with some marketing strategies in play. The app developer might have promoted their apps on various social media platforms, their own website, and so on. You should also follow suit. Promote your app on your own social media accounts and if you have a blog, make sure to market it using the platform as well.


Anyone can come up with an amazing app idea, but only a handful stays relevant and popular. It is up to you to implement the above mentioned ideas so that you can enjoy a lot of success with your very own application.

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